New Cars Explore our range and view the latest offers

New CUPRA Cars

New cars have never looked better!

In much the same way as DS was born out of Citroën, or Abarth from Fiat, so too is CUPRA born from SEAT. Aimed at bringing the experience back to driving, this exciting range promises to thrill!

Starting with the new performance SUV, the CUPRA Ateca, and running through to the latest tease of the Leon CUPRA R and ST R.

From our Crewe based showroom, Swansway are one of just a few SEAT dealers across the UK to be a registered CUPRA dealer. Our specialist staff can tell you everything you need to know about this exciting new name.

Our specialists are committed to ensuring you get the best service possible and all the information you need to make an informed choice on your next car. We also offer a range of finance options and full aftercare service.