• 500 new cars on Greater Manchester roads as drivers back Oldham dealership
• Growing appetite locally for performance and electric vehicles, including the CUPRA Born
• Customers travelling from across the North West as CUPRA establishes itself in Oldham
CUPRA Oldham, located on Chadderton Way, is marking a significant milestone after reaching 500 new car sales since opening in November 2024, with drivers across Greater Manchester helping power the brand’s growing presence locally.
The achievement reflects changing tastes among motorists in the region, with more people opting for cars that combine distinctive styling, performance and modern technology.
Models including the CUPRA Formentor, CUPRA Leon and the electric CUPRA Born have all proved to be popular with local drivers. The Formentor in particular has emerged as a firm favourite, blending everyday practicality with a more performance focused feel.
While many customers are based in Oldham and the surrounding areas, the dealership has also welcomed visitors from across Greater Manchester and further afield, underlining the brand’s increasing visibility in the North West.
John Smyth, Director at Swansway Motor Group, said:
“It’s great to see how well CUPRA has been received locally. Reaching 500 sales is a real milestone for the team and shows there’s strong appetite in Greater Manchester for cars that offer something a little different.”
The 500 vehicle milestone marks an important step for the site as it continues to establish itself within the local business community.
John added:
“We’re proud to be flying the flag for CUPRA here in Greater Manchester and we’re excited to welcome even more customers to experience the line up for themselves.”
With more CUPRA models now visible on roads across Greater Manchester, the dealership says the focus remains on serving local drivers and contributing to the area’s growing automotive sector.
ENDS.
About Swansway Motor Group
Swansway Motor Group is a family owned and run business with 30 locations across the North West and Midlands. Founded in 2003, Swansway represents some of the world’s leading automotive brands and is committed to delivering exceptional customer service, community engagement and a forward thinking approach to the future of mobility. Learn more at www.swanswaygarages.com
Press Contact
• Name: Matt Shannon
• Email: [email protected]
• Company: Swansway Motor Group