MAIN PURPOSE OF JOB
To develop and agree sales plans and budgets, including accessories, used cars, overheads and all related items, to achieve marketing, sales and financial targets.
To organise, direct and control the activities of Sales staff and administrative support to achieve plans and budgets, ensuring optimum use of all material, financial and personnel resources.
To contribute to the development of all operating and administrative policies and procedures to ensure the achievement of all tasks smoothly and in a timely manner.
To maintain relationships with the following in order to facilitate the achievement of Dealership goals, Direct Relationships:Head of Business, Financial Controller, Departmental Managers, Audi Area Manager and Sales Administrator, Sales Executive, Drivers, Cleaners. Indirect Relationships:Service/Parts Managers all their staff including:Sales Administration staff.
OBJECTIVES AND KEY TASKS
Develop and agree sales plans and budgets to achieve agreed financial, marketing and sales targets, including, describe and assess sales potentials and forecasts, develop operating expenses and capital budgets; agree plans and budgets with Head of Business, and inform Sales staff to ensure maximum commitment and motivation. Supervise and co-ordinate the activities of Sales staff to ensure maximum direct selling time; effective handling of all sales activities. Develop and interpret company policies to subordinates: analyse and resolve all related problems smoothly and in a timely manner. Create and agree motivational commission plans for Sales staff to ensure achievement of sales targets.
Provide guidance and training to sales people to improve their job performance with particular emphasis on, Prospecting and customer follow-up; sales presentation and closing; time management; sales aids; product knowledge; and all related items. Recommend and initiate personnel actions for subordinate staff including promotions, transfers, discipline, recruitment and selection. Establish administrative procedures and policies to assist the smooth handling of all business and sales records, including, Prospect systems; follow-up call records; management meetings; sales and analyses; trading policies and all related items.
Through both sales staff and yourself to ensure achievement of new car sales in line with the calendarised allocations. Retain Gross Profit/Unit, to ensure achievement of maximum gross profit per unit (including accessories) as per policy. Accessories (as per used car sold).To sell Audi approved accessories.
Responsible for Used Car valuations, and purchases of any vehicles, and in your absence your deputy will be the Sales Executive. Vehicle presentation: to ensure the proper presentation and display of all used vehicles at all times including, Daily cleaning and valetingb.Price specification and noticesc.Used vehicles ready for demonstration. Sales meetings; to carry out a minimum of one formal sales meeting per week with all Sales staff to ensure motivation, performance, improvement and accurate sales forecasts + minutes.
Training: to develop, agree and evaluate a training programme for Retailer Sales Department aimed at improving the sales performance and future potential.
Prepare training plans for staff
To ensure that training standards are fully maintained so that future manpower requirements are covered.
Ensure up-to-date and accurate training documentation to allow for any grant redemption.
LIMITS OF AUTHORITY
Not to exceed budgeted expenditure without justification and approval of the Head of Business.b.Not to enter into vehicle ordering, purchases or sale commitments outside policy guidelines as agreed with the Head of Business.
In the event of annual leave, illness or other absence from the Company, the nominated deputy for this position is the Sales Manager.