David Chooses Right Road

My career with Swansway began at Crewe Volkswagen in 2008, my role was based in the dealership, selling to small local businesses. After twelve months I moved across to the Group Fleet department at Head Office, working for Sarah Eccles on a three month trial.

I was still just selling Volkswagen cars, but I loved it! Sarah was a fantastic boss, she really cares about the customers and about every one of her staff; she’s renowned for her sense of humour and drinking capacity, as well as being amazing at what she does, after eight years, I’m not sure I could ever work for a ‘normal’ boss again.

Sarah and Swansway do expect their staff to go the extra mile, but when your boss leads by example, then you want to do the same.

In January 2010 UChoose was formed, as an online site, to play the brokers at their own game. There were just two of us back then, me and Lauren Summers, who now works at our Stafford Audi centre.

We don’t just sell Volkswagen’s, we sell all the group’s brands, which now number thirteen. In the last six years, UChoose has grown dramatically and I’m now the Manager with five full time sales executives, two part time sales-executives and an administrator.

When I look back it’s been amazing, in 2010 we sold 194 vehicles, this year we’re expecting to sell 1.000 for the first time.

I work in a fabulous team, in a wonderful purpose-built office and Fleet Logistics Centre; something that I’d never have dreamt of when I first began at Crewe Volkswagen. This year we won the AM Award 2016 for Best Fleet Operation and we were all thrilled; we do work hard, but Sarah makes sure we play hard too and I’ve enjoyed every second.